Data Analysis

We aren’t waiting for everyone to become “data literate.” We assume they aren’t, and won’t be for a long time.

Business Intelligence for Everyone

Business intelligence (“BI”) is a technology-driven process for analyzing data and delivering actionable information to help owners, executives, and managers make informed business decisions.  BI tools are traditionally used by larger organizations because smaller ones lack the skills, budgets, and teams to use them. Tableau calls itself the world’s leading analytics platform. According to industry […]

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What Call Center KPI may be a silent killer

A KPI May Be Your Call Center’s Silent Killer

Do you wonder why you still have open slots on the board even though ServiceTitan shows your CSRs book 91% of the ”leads”? You’re not alone, yesterday one of our clients was wondering about the same misleading KPI. Not understanding ServiceTitan Booking rates might be your call center’s silent killer.  The following is the explanation

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Dashboard

Paradise Won’t Be Found By Your Dashboard’s Light

In today’s digital age, we’re often mesmerized by the glow of dashboards and analytics, believing these tools alone can guide our businesses to the promised land of success. However, Bryan’s article, “Paradise Won’t Be Found By Your Dashboard’s Light” on the Wizard of Ads blog, challenges this modern fixation, advocating for a deeper, more nuanced

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Is you call booking rate in servicetitan what you expect

What Your Call Booking Rate Really Means 

Most ServiceTitanTM clients depend on the software to manage their call centers. The Call Booking Rates reported in their dashboards are used to determine the performance of many call centers and their agents. We even see these numbers quoted confidently by business owners and call center managers.  In ServiceTitan, only leads count; they ignore Excused and

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So can you handle the truth?

Bryan Eisenberg delves into the critical importance of understanding and trusting your business data in his insightful article on the Wizard of Ads. He discusses the common hesitancy among business owners to fully engage with their financial numbers, emphasizing that real growth and optimization stem from a deep dive into the numbers that dictate business

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Revenue Blind Spots: The Importance of Everyday Improvements

Discover the unseen hurdles in your business that could be stifling your revenue growth. Bryan Eisenberg’s post on the Wizard of Ads blog, “Revenue Blind Spots: The Importance of Everyday Improvements” explores the critical yet often overlooked aspects of operational efficiency. Drawing from a plumbing service example, this article highlights how minor operational mishaps, like

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Are you being eating alive by data?

Data, data everywhere! It’s mind-blowing how much information we now handle in just one day, surpassing what people used to consume in their entire lifetimes. The digital revolution has unlocked a treasure trove of insights about our business, from online leads to call centers, team management, and productivity. We can gather mind-boggling levels of data

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