Data, data everywhere! It’s mind-blowing how much information we now handle in just one day, surpassing what people used to consume in their entire lifetimes. The digital revolution has unlocked a treasure trove of insights about our business, from online leads to call centers, team management, and productivity. We can gather mind-boggling levels of data if we roll up our sleeves and get into it. But the question is, just because we can measure it all, should we? And even if we should, is it the right approach to grow our business? These are the dilemmas inundating our inboxes, vying for our precious time as we strive to work both on and in our business.
Continue reading Digital Data Is Eating Business Owners Alive on the Wizard of Ads Partner blog.